Hi, I am Sunanda Nair. Passion for social media, social marketing, customer engagement and brand recognition. You can read more about me at about.me/sunandanair
Experience in social media optimization, social media marketing, digital marketing, strategic partnerships, and brand management. Right now I work with small business and start-ups.
In addition I have worked in the non-profit and health care sectors for 4 years and have a scientific research background. My experience includes working abroad with a diverse set of populations.
All of my roles have required me to work in fast paced environments and execute on a variety of projects. I thrive in environments where adaptability is a necessity and innovation and teamwork are the norm. My goal is to continually support great companies by tackling both immediate and long term goals using the skills I have gained throughout my career.
Momentum keeps me happy. I love a challenge.
"If you want to build a ship, don't drum up people to collect wood and don't assign them tasks and work, but rather teach them to long for the endless immensity of the sea."
-Antoine de Saint-Exupery
Sunanda Nair's Background
Sunanda Nair's Experience
Marketing & Business Development Manager at Zhoors.com
Zhoors.com is an online flower delivery service. The company delivers floral arrangements to 10 countries in the Middle East via a network of local florists and designers. The company was founded in 2001 and is still being run by the same founding team.
With Zhoors you can securely send flowers to Lebanon, Oman, Jordan, United Arab Emirates, Saudi Arabia, Bahrain, Kuwait, Syria, Egypt & Qatar.
My role is a consulting one and includes responsibilities below:
o Engage strategic partners to capture new customers.
o Develop relationships with key players to expand affiliate program.
o Expand customer base with social media efforts.
o Curate online content to engage current customer base and drive number of repeat customers.
o Create content for email marketing campaigns.
o Analyze marketing campaigns & work with founder to develop new strategies based on data.
o Management of Google Adword campaigns.
o Use of Google analytics to measure advertising and social media ROI.
o Work with whole team to source appropriate partners and address common customer issues.
Social Media Marketing Strategist & Customer Engagement at Independent Consultant
Services include strategic social media marketing consulting, email-marketing, and website optimization and maintenance. My work has included launching online profiles, developing marketing strategies, working with clients on best practices in new media, marketing research and brand development for small businesses and start-ups. In addition, I have initiated a sales phase with an early stage software start-up.
Specializations for small businesses include Twitter, Google+ and LinkedIn implementation, as well as organic search, SEO, and social marketing.
Clients have included SocialSci, PremiumShare, CRG Commercial Real Estate, Take the Interview, and Straus Strategic Communications.
Customer Service Specialist at Karmaloop.com
October 2012 - December 2012
Karmaloop.com is a multi platformed web retailer specializing in global urban fashion. The Karmaloop family of sites includes online retailer Karmaloop and Internet TV station KarmaloopTV.
Provide direct phone and online support to karmaloop.com, brickharbor.com, plndr.com and misskl.com customers. In addition support other online stores part of the karmaloop group.
Business Operations at Conner Law Offices
March 2012 - October 2012
o Client intake & initial follow up
o Managing client communications
o Marketing services including organic and paid advertising
o Assist in completing and submitting court documents
o Legal SaaS management (Clio)
Social Media Marketing Strategist at Great On The Job
February 2011 - November 2011
Business and Marketing Consultant at MataHari: Eye of the Day
December 2008 - April 2010
Program Consultant at Massachusetts Asian & Pacific Islanders For Health (MAP for Health)
September 2008 - June 2009
Research Assistant at All India Institute of Medical Sciences
April 2006 - December 2006
Sunanda Nair's Education
University of Michigan-Ann Arbor
2002 – 2006
Concentration: Brain, Behavior & Cognitive Science
Sunanda Nair's Interests & Activities
Marketing, Customer Engagement, Social Media, Consulting